Did you know, the utility industry is predominately dependent on landfills as the primary disposal option for their poles? While this has been “what we’ve always done as an industry,” there is less and less landfill space to work with – coupled with the fact that it’s simply not the best option environmentally.

In many instances, the decision about where or how a pole can be disposed of is not in the hands of the utility, but rather lies with the regulatory bodies at the state and federal levels responsible for managing treated wood waste. As a result, in the early stages of our innovation process, it became clear that one of our first conversations needed to be with the government bodies that control pole disposal, simply to understand their perspectives on this issue.  


As you seek to innovate and implement environmentally friendly alternatives to your current waste disposal processes, consider the following:

  • Get on the same page as the federal government (likely the EPA). For corporate innovators working in industries that are in some way regulated by the government (and who isn’t?), it’s important to develop a shared understanding of the problems that need to be solved before you embark on potential solutions. In doing so, there is a far greater chance that you’ll create an ally in your innovation process rather than a potential future stumbling block. Often this will take some extra time and energy to educate folks on issues that you live with daily while they do not. However, the longer-term upside is well worth the effort.
  • Understand the state laws that are applicable to your business. Regulations governing what specific disposal options are available locally vary from state to state. The result is that disposal solutions available in Massachusetts may not be available in Missouri. This is posing a challenge for larger investor-owned utilities that operate on a regional or multistate level.
  • Be prepared to be your own advocate for your desired disposal options. Misalignment between different states, as well as continual changes and uncertainty at the federal level due to changes in administration, make governments an unreliable partner in this area, so businesses have to take the lead in pushing for sustainable solutions that are economically feasible.


As I’ve discussed in previous posts, the need for alternative disposal methods is imminent.  Take inventory of your company’s current processes and start the discussion about how to improve upon those processes.  Learn more about implementing innovation within your organization by visiting, barrybreede.com.